Why is Neuroscience in sales so important? Why are leading sales people learning how the brain works? Ensure you are up to date with the latest discoveries If you work in sales and want to know more about how to get the edge by understanding how the people you sell to make their decisions contact [...]
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To Sell is to remember, right?
In sales it is important often to try to get people to remember something that we have written. Perhaps how much better your service is compared to your closest competitor, or how much more value for money you deliver. There are messages you want your clients to remember, right? Well, a Princeton study gave groups [...]
Need to convince people to sell?
Sales can have a mixed reputation. Some people love sales and understand the depth and complexities of the people they are selling to respectfully. Other people think that just clobbering people over the head with information constitutes selling. In today’s world there is so much ‘advice’ out there on how to do things it can [...]
